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How to Create a Planogram in PlanoHero Service?
Advices
Nov. 28, 2022
How to Create a Planogram in PlanoHero Service?

Tips for creating a planogram layout in PlanoHero service. Autolayout/Layout Rules.

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How to Create a Planogram in PlanoHero Service?
Advices
Nov. 28, 2022
How to Create a Planogram in PlanoHero Service?

Tips for creating a planogram layout in PlanoHero service. Autolayout/Layout Rules.

BCG Matrix: Efficient Chain Assortment Management
Cases
Nov. 17, 2022
BCG Matrix: Efficient Chain Assortment Management

Assortment management is a prerequisite for increasing the chain's profits. What products should be invested in, what products need only maintain customer interest for, and what products should be retired immediately? These and many other questions are answered by the well-known BCG matrix. Read more in the article.

Market Basket Analysis: How to Figure out Buyers' Behavior?
Cases
Nov. 3, 2022
Market Basket Analysis: How to Figure out Buyers' Behavior?

How to predict a customer behavior and influence it? An effective tool for this task is the Market Basket Analysis. To figure out how to conduct this kind of analysis and use the results, read the article.

RFM Analysis + Sales Factor Analysis = Increasing Sales Value
Cases
Oct. 24, 2022
RFM Analysis + Sales Factor Analysis = Increasing Sales Value

How to increase chain sales value using RFM analysis? How to evaluate the effectiveness of marketing activities carried out in each customer segment? Read more in the article.

Store Manager: How to Eliminate "Problem Areas" in the Store in Time?
Advices
Oct. 19, 2022
Store Manager: How to Eliminate "Problem Areas" in the Store in Time?

How to manage store sales, deal with "problem" products, and evaluate the implementation of the plan against key indicators in real-time? Today, we will talk about the Store manager mobile application, which allows you to effectively manage your store from your smartphone. Read more in the article.

Data Monetization: How to Get More Benefits from Partnership with Suppliers?
Cases
Oct. 7, 2022
Data Monetization: How to Get More Benefits from Partnership with Suppliers?

How to establish fruitful cooperation with suppliers, to become not just interested in achieving common goals, but also like-minded people? How can you get the most benefit from this interaction? Let's figure it out.

Customer Analytics: How Can Customer Segmentation Increase Sales Value?
Advices
Oct. 4, 2022
Customer Analytics: How Can Customer Segmentation Increase Sales Value?

Customers are the most important retail asset. How to communicate competently with them, satisfy their needs, and motivate them to return to the store again and again? The best tool for this is customer segmentation and a detailed analysis of consumer behavior. Read more about segmentation methods in the article.

Retail Analytics: What Kinds of Data Drive Chain Success?
Advices
Sept. 19, 2022
Retail Analytics: What Kinds of Data Drive Chain Success?

Analytics has a crucial role in retail management. Today's digital world offers a variety of data and analytical approaches, that confuse retail owners. How to choose the right type of analytics to achieve success? Read more about the types and benefits of data in the article.

Prescriptive AI Analytics: How to Price Products?
Cases
Sept. 15, 2022
Prescriptive AI Analytics: How to Price Products?

Optimal pricing is the art of balancing between the desired profit and the high level of customer interest. You can master it with the help of AI technologies. How to do this and always know what price is the most profitable for the chain? More details in the article.